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48 Hours That Changed the Way of Thinking
What happens if you bring together for two days civil servants, community activists, designers, and people who care about how public services work? GovJam Kyiv 2025. Two days of experiments, action, doubts, insights, and laughter.Live conversations instead of reports, prototypes instead of assumptions, collaboration instead of competition. This year, the Kyiv Jam — organized by Lanka.CX together with the Department of Information and Communication Technologies of the Kyiv C
Nov 19, 2025


What Ukraine’s Experience Teaches Service Designers Abroad
Last week we spoke with Swiss service design professor Daniele Catalanotto about how to remain useful and human-centered when surrounded...
Sep 25, 2025


Ukrainian families dream of budgeting. But they don’t do it. Why?
As part of one of our projects, we at Lanka.CX decided to explore how Ukrainian families manage money in their everyday lives. We studied not the numbers, but the habits and logic of actions: who makes financial decisions in the family, when, and how. It turned out that most families do not have a consistent practice of joint budgeting. At the same time, they genuinely want more predictability, less stress, and more agreements. The chronic difficulty is that this kind of con
Sep 11, 2025


Why Most Recruits Don’t Make It to the Contract — and What Khartia Did About It
In 2024, the Ukrainian National Guard brigade Khartia turned to Lanka.CX with a request: help understand what happens to motivated recruits who drop out of the enlistment process — and improve recruitment conversion. At first glance, things seemed to be working well: strong call center, solid communication from recruiters, smooth navigation of military bureaucracy, and a high approval rate for desired positions. But it still wasn’t enough. The Challenge The question was e
Aug 28, 2025


Why Do Ukrainians Donate? Over 100 Million UAH Raised to Support the Defense Forces
Context The “Come Back Alive” Foundation has been supporting the Ukrainian army since 2014. It is an apolitical organization and one of the most transparent charitable foundations in Ukraine. Thanks to its strong reputation, the Foundation has been able to close critical fundraising goals for the Armed Forces of Ukraine (AFU) every month. However, after 2023, the Foundation faced a new challenge: reputation and transparency were no longer enough to sustain a high pace of do
Jun 6, 2025


Is There a Place for Service Design in the Armed Forces?
The Context The Department of Arms Development and Innovation (DADI) at the Hetman Petro Sahaidachnyi National Army Academy is not a...
Dec 28, 2024
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